When people get to your account, they're most likely doing this...
➡️ Skimming Your Bio ⬅️
And in just a few seconds they will decide if they want to hit the follow button.
So your bio should say who you are, who you serve or who your product is for, an excellent benefit of buying from you, and a call to action.
HERE IS A TEMPLATE TO HELP YOU WITH THIS.
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For (your ideal customer) (their desires and your selling point)
(Call To Action)
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If your bio isn't super clear, take a second to review it, so once your ideal customer lands on your account, they can immediately see that they are in the right place.
Without the right audience, you might just end up gaining followers who won't engage with your brand, or worse, they won't buy anything.
THE TASTIEST PART of your bio is the name field, it's the only part that's searchable.
People aren't searching for your name just yet, so make it super easy for them to find you and your products.
Was this helpful? Let me know and as always, share with your business bestie.
PS: Do you need help to market your business on Instagram so that you can make consistent sales? If so, check out how I can make this happen. Find out more right ➡️ HERE ⬅️
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