As a designer and artist, it is often a struggle to take beautiful photos of your work for marketing and branding purposes. Let alone the frustration of spending hours setting up the space, making sure the lighting is set correctly to the final editing.
This can take hours and hours, especially if you are someone like me who would spend hours tweaking that one small minute mistake - which could be ignored totally!
After much struggle and trying to perfect every bit on still photography, I have been experimenting with using certain tools and apps to make my work easier.
This one tool which has made my life a lot easier in terms of product mockups and that is worth mentioning is -Placeit by Envato. As a creative business owner, I'm sure many of you will find this easy tool to be extremely useful in your business that can save you hours and yet give you professional looking mockups in minutes.
What is Placeit and Who is it for?
Placeit is an online , browser based platform that helps you create a range of mockups, graphics, social media images, logos, and much more. It is an easy to use design tool that is extremely helpful to artists and designers who sell their art online or through print on demand platforms.
Placeit has a vast library of customizable templates and a user-friendly interface , which makes it really easy for anyone to create absolutely stunning designs in no time.
It is highly useful for small business owners trying to create professional looking designs, for social media or for anyone who is trying to create eye-catching graphics for your website!
There is a lot Placeit can offer, however in this post, I will cover only the digital mockups. An area where most of the artists and designers struggle!
What is a Digital Mockup and Why do you need it?
A digital mockup, also known as a digital prototype, is a virtual representation of a product or design that is used to visualize and test how the final product will look and function.
Let me show you an example here,
The artwork that you see below is something I designed on Canva.
Now this is how you are going to see these designs in real life. This means once the digital mockup is created with your design, it will help the buyer to understand how they will look on their wall or any other products.
So, if you are an artist trying to sell your paintings and would like to show your paintings on a wall, you can choose the option wall art mockup and show your buyers how your paintings would look on a wall(like the one I did above)
Click here to try Placeit Wall Art Mockups
If you are a print on demand seller, you could put your designs on various mockups and promote it accordingly.
Here are the two of my designs on a mockup.
Canva is another great option to create mockups too as Canva has integration with smart mockups.
However if you are a print on demand seller, I would suggest got for Placeit as Canva does not have the option to change the colors of the product since all the smart mockups come with the color white.
What are the different types of mockups Placeit can offer?
Placeit offers a wide range of mockups that you can use to showcase your designs and products in a professional and realistic way.
Some examples of mockups that you can create with Placeit include:
- Apparel mockups like hats, hoodies, leggings masks, sweatshirts, sportswear, etc.
- Device mockups like iPhone, iPad,Android,App demos, laptops, etc.
- Print mockups such as books, magazines, flyers, business card, posters, stationery etc.
- Print-on-demand mockups like t-shirts, mugs, totes, drink ware, pillows, wall art etc.
- Promotional Materials- Banners, Billboards, Facebook ads to name a few.
As an artist , I would suggest using Canva for all your design services and you can further take it to do the mockup on Placeit due to its diverse features.
Placeit Pricing
If you are not someone who frequently designs or need to create graphics or mockups regularly then you can go with the Free version of Placeit.
Placeit has few free designs that you can use for your design purpose without having to go for monthly or yearly subscription.
Personally for me, as an artist and designer, I have opted for the Yearly subscription . This was mainly because I did not want my mockups to get repeated for every single artwork I create.
I personally feel, PlaceIt could offer my business a LOT more than just product mockups.You need to dive in deep to understand the vast variety of options Placeit can offer for your business.
Placeit has such beautiful collection of mockups in so many categories that will enhance your creation and will create an ever-lasting impression on your audience.
If you would like to give it a try click on this link and see for yourself if this is something that will help you in your business.
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