SUMMARY.Crushing it! How Great Entrepreneurs Build Their Business and Influence – and How You Can, too By Gary Vaynerchuk
· What’s in it for me? Find your own route to success.
· A strong and personal online brand is now one of the clearest paths to entrepreneurial success.
· Building a personal brand offers multiple routes to personal and financial success.
· There are seven principles that really matter when you build your social-media content.
· Don’t worry about creating content. Document instead.
· Snapchat offers unpolished reality and a real test of your branding abilities.
· Twitter is a great place to get noticed with a specific target audience.
· YouTube is the best platform for creating wealth and opportunity, and you should get on it now.
· Facebook still combines clever distribution with innovation to make it the single most important channel.
· Instagram is more important than ever, with a mix of content and great discoverability.
· The hottest trend right now is spoken-word media: get on board before it’s too late.
· Final summary