Make Content Interesting- The Manual + Course

You will never be able to create content the same way again.

Your brain is about to get infected- you will see content in a whole new light. It will cause a paradigm shift.

I've finally created my own formula for perfecting content that's interesting, by making sure it has this one thing, in every single piece of content I upload, whether reels or long-form videos.

My content wasn't always this way, I used to make some very boring, very sleep-inducing videos. Like everyone else. Another sheep being led to the Ignore Slaughterhouse where our content goes to die. No messages, no sign-ups, no sales.

I accidentally stumbled on a formula that I used with my clients, and then with my own videos (examples inside).

I primarily focus on videos, but this can work for photos and text only content as well.

Whether you're a botox doctor, personal injury attorney, dentist, dealership, restaurant, or toy seller you can change the trajectory of your future content, especially videos by including one element, which can come as various forms- which are revealed, along with case studies.

You can straight steal what's worked for others in your industry, or try new ones and see which ones boost interactions the most.

Why consider implementing?

Results in more watch time

More shares 

More community interaction

Push from the Algo King (algorithm)

More sales and bookings

This is a very condensed manual so you can read and implement all today, and a mini video course (about 20 minutes), all without filler and fluff. I respect your time. But if anything seems to advanced, or you don't understand terms like "cringy" or "virality," just shoot me an email and I'll send you specific examples and videos to help you understand the basics.

Read, watch, implement. And get on with your day.

Some of my clients I've used this exact formula for when making videos:

Manhattan Beauty Project (botox and filler practice)

A Bridge for Kids (Fundraising)

Impressions Vanity (luxury vanity mirrors)

Aru Toothbrushes (electric toothbrushes)

Bruno and Associates Law Firm (personal injury law firm)

Essex Luxury Properties (luxury apartments)

It can be utilized by anyone. You don't need a marketing background. Human psychology is intuitive. Once you understand the mechanism, you can grab an element from the list, and create.

ChatGPT won't tell you any of this. Grok won't tell you this. Jean-Claud Van Damme won't tell you this. AI can't reveal patterns and epiphanies unless asked directly by a human who understands what to ask.

And it's far cheaper than any of those bloated $3000 or even $100 courses.

Still have questions? Email me directly at: arash@humorandstory.com

Sharing what I've learned for the karma,

Arash

And if you've made it this far, here's a certificate indicating I received the highest degree from the master of marketing, Rory Sutherland, for my presentation about creating a marketing strategy for the healthcare networks in the UK (there's a pass, merit, and distinction scale).