1:1 Brand Strategy Session
One hour. Zero guesswork. A brand strategy built just for your athlete.
1:1 Brand Strategy Session
Get the exact blueprint tailored to your athlete’s unique brand — every question answered and a proven model for success, all in just 60 minutes.
Ready to skip the guesswork? In this private one-on-one coaching session, you’ll work directly with Stephanie Shirley — Accredited PR strategist, entrepreneur, and mom behind The Holden Shirley — to build a brand strategy as unique as your athlete.
Together, you’ll identify what makes your athlete stand out, refine your content plan, and map out a realistic path to growth and brand partnerships that actually make sense for your family.
This isn’t theory — it’s execution. In just one hour, you’ll walk away with a customized brand roadmap, content and engagement strategy, and actionable next steps to start attracting real opportunities.
One session.
Every question answered.
A brand game plan that works.
From the PR World to the Ballfield — She’s Done It All.
When it comes to youth athlete branding, you want someone who’s more than just “been there.” You want someone who’s built it — from the ground up — with both professional strategy and personal heart.
Stephanie Shirley is an Accredited Public Relations strategist, entrepreneur, and founder of Bennis Public Relations, where she’s spent over 15 years consulting for national and global-reaching clients. Her expertise in brand storytelling, media strategy, and digital communication has helped leaders and organizations grow authentic, lasting influence.
Now, that same expertise meets her greatest passion: youth sports. As a mom navigating the fast-changing world of youth branding, Stephanie has mastered the blueprint — transforming her own sons’ baseball accounts into thriving platforms with over 50,000 followers and $50,000+ in brand partnerships in under a year.
She’s the coach you want on your team — part strategist, part mentor, and 100% invested in helping families cut through the noise and find real success. Quick, streamlined, and completely customized, her 1:1 sessions deliver clarity, confidence, and a proven path forward — without the overwhelm.
Frequently Asked Questions
If I’m not happy with my purchase, can I get a refund?
I want you to feel confident and supported in your investment. If you’re not satisfied with your session, please reach out directly — I’ll personally review your situation and do my best to make it right. Refunds aren’t automatic since time and preparation are invested in every session, but I handle these on a fair, case-by-case basis to ensure each parent feels valued.
How does appointment scheduling work?
Once you purchase your session, you’ll receive an email with a private link to schedule your 60-minute call at a time that works best for you. You’ll also get a short pre-session form so I can tailor our conversation specifically to your athlete’s goals — making sure we make the most of every minute together.
Is it possible to buy coaching more than once?
Absolutely! Many parents choose to schedule follow-up sessions as their athlete’s brand grows or when new opportunities arise. You can simply purchase another 1:1 session anytime you’re ready for more personalized strategy, content feedback, or partnership guidance.
Who is this session best for?
This coaching session is perfect for parents who are ready to move beyond “figuring it out” and want a clear, personalized strategy for their athlete’s social media growth. Whether you’re starting from scratch or already seeing traction, this 1:1 session gives you a customized plan, expert insight, and the confidence to take your athlete’s brand to the next level — fast.
What will we cover during the session?
Every session is unique, but we’ll typically focus on your athlete’s brand identity, content strategy, growth roadmap, and partnership potential. You’ll have the chance to ask specific questions, get real-time feedback on your social accounts, and leave with a step-by-step action plan built exclusively for your athlete’s goals.