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How to manipulate motivation?

What exactly is motivation? It is a rather slippery term that seems to have a different definition depending upon who you ask, but if you look at psychology, it is pared down to the simple definition of: the force that drives us to act; that means any type of action, including getting a glass of water or eating food.

If we had no motivation whatsoever, we would simply die of thirst or malnutrition because we had no driving force to get food and water. Of course, in those cases, the body has certain defenses against starving or dying of dehydration, but the point is that motivation drives everything.

Psychology describes it as the biological, social, cognitive or emotional
force that makes us do something. Commonly, people talk about motivation
as a compeller to make changes, and that’s basically the definition that
we’re going to use in this book. The force that drives us to make changes....
and do big things is motivation and if you can control your motivation, you
can control your destiny.....

You will get a PDF (398KB) file

€ 2.79


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