SUMMARY.Pricing For Profit How to Develop a Powerful Pricing Strategy for Your Business By Peter Hill
· What’s in it for me? Learn to price for profit.
· A price raise is the simplest and most effective way to increase profits.
· Setting prices means understanding your product’s value to customers.
· Customers decide what to buy based on the relationship of price to value.
· Proper presentation of prices is essential to winning customers.
· Final summary