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Facebook ADS GURU 2019 - Complete operational courseFacebook ADS GURU 2019 - Complete operational course

How to use Facebook ADS from A to Z (basic-intermediate-advanced)
LANGUAGE ITALIAN

Requirements
Be registered with Facebook and have a basic level of administration of a facebook page
Description
FACEBOOK ADS GURU 2019 - The complete operational course to use Facebook ADS from A to Z.

You will learn the basics up to the most advanced tools and the best strategies of FACEBOOK ADS.

Practical video lessons to learn how to use all the tools easily.

This course includes

9 hours of video on demand
Unlimited access to the complete course
Access on mobile device and TV

COURSE TOPICS:

1. Introduction to Facebook Ads:

How advertising works on Facebook

Google Adwords VS Facebook ADS

Correct approach to the platform

Highlight post

2. ADS Manager panel:

General overview of Ads Manager

General settings: account, billing

List of listing types

The 3 levels of a facebook campaign: campaign, ad group, ad

Ad group: the 3 basic options (audience, placements, budget and offer)

Listing level



3. Objectives & types of advertisements:

notoriety

coverage

Traffic

Interaction

Installation APP

Video

Lead Ads

Lead generation with FB

Conversions

Catalogue

Point of sale

4. Retargeting & Custom Publics:

How retargeting works on Facebook

Overview of custom audiences

Website retargeting public

Installation and verification of FB Pixels

Public retargeting from customer list

Public video retargeting

Public retargeting by Interaction Page FB

Public retargeting from Instagram interaction

Public retargeting from FB Events Interaction

Public retargeting from Contact Listing

Practical example of Retargeting Campaign



5. Business Manager:

What is and how the Facebook Business Manager works

Set up the Business Manager correctly

Set the Pixel and Instagram on the BM

Project Functions & BM Guide



6. Messenger Marketing:

Benefits, opportunities and tools of Marketing on Messenger

Sponsor a Message on Messenger

Other Messenger advertising formats

Traffic Listing with Messenger

7. Similar Publics

What are Facebook's Like Publics

Operational creation of a similar public

Public Creation Similar from Public Life Time Value

8. Various tools and features:

Campaign A / B Test

Create Custom Reports

Facebook Canvas

Canva and Text Overlay tool

Audience Insights

Dark Post

Automated rules

Inspiration and competition

Who is this course for:
freelance
Social media manager
Freelancers
Marketing consultants
Business owners and entrepreneurs
Online marketer
Digital strategist
Graphic designers, web designers and other professionals who often find themselves having to manage marketing too
Young and old who want to become professional in advertising on Facebook (a very popular profession)

You will get a RAR (1GB) file

$ 22.00

$ 22.00

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