Traffic is the number of number of people who visit your online sites.
If you website is for business, you hope to convert the traffic into
sales. This means that driving traffic to your sites is one of the crucial
activities you have to do in order to achieve internet market success.
Basically, there are three types of online traffic: paid traffic, free
traffic and earned traffic.
Paid Online Traffic – Online marketers want their marketing
activities to be targeted so they pay for the services of networks and
agencies that will help them find best and most effective online
advertizing strategies. One of the most important ad strategies is the
pay per click or PPC advertizing.
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