Communicating Deficiencies for Effect

An Interdisciplinary Approach

Communication

This course explores professional communication and customer engagement strategies within the kitchen exhaust cleaning industry, with a focus on addressing commonly resisted deficiencies and corrective actions. Participants will learn how to apply principles from SPIN Selling, The Challenger Sale, and Think Beyond Value to real-world KEC scenarios involving cleaning frequency recommendations, duct accessibility, exhaust fan access, grease containment systems, and solid fuel exhaust systems.

Example Field Discussions

Through practical roleplay examples and field-based discussions, students will develop techniques for identifying deficiencies, communicating operational and compliance implications, reducing resistance to perceived “upsells,” and guiding customers toward informed corrective action decisions in a professional and defensible manner.

Choose a pricing plan

Individual Course

$20.99

Course curriculum

1

Communicating Deficiencies for Effect
- Learning Objectives
- Intro
- Duct Access Panels
- Exhaust Fans, Hinges and Access Panels
- Grease Containment Systems
- BBQ Chimney/Flues
2

Standard Based Deliverables
- Baseline Deliverables Overview
3

Communication for Effect
- Section Overview
- SPIN Selling
- The Challenger Sale
- Think Beyond Value
- Tying it all together
- References
4

Survey
- Survey
5

End of Course Exam
- End of Course Exam