The Definitive Guide To Facebook Advertising
This book is a step by step guide that takes you through all the essentials of Facebook advertising.
It practically shows you how to set up Facebook ad funnels, and goes even further to highlight exactly those things you need to pay attention to in order to optimize your ad for effective conversion.
A section of this guide went fully into analyzing some effective Facebook ads campaigns and what exactly was responsible for their great performance.
6 chapters, 23,000 words.