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MKT 431 Week 5 Social Media

MKT 431 Week 5 Social Media

Purpose of Assignment

The purpose of this learning team assignment is to focus on social media and how it impacts small businesses.

Create a 10-slide presentation addressing how a company can use social media to build relationship marketing for a small business.

Note: You can use a presentation format of your choice including, but not limited to: Microsoft® PowerPoint®, infographics, or word documents with visuals.

Address the following in your presentation:




Describe the name, location, and mission of the small business.


Select the social media platform(s) that you will use (e.g. Facebook, LinkedIn, Twitter, or Opportunity).


Provide a timeframe and measurable goals pertaining to the number and type of customers you plan to reach.


Discuss in detail how this campaign will increase relational marketing.


Draft plans to launch the social media campaign, and include a messaging sample that you’d like to send to your customer base.



Click the Assignment Files tab to submit your assignment.

Note: Grades are awarded based upon individual contributions to the Learning Team assignment. Each Learning Team member receives a grade based upon his/her contributions to the team assignment. Not all students may receive the same grade for the team assignment.

You will get a PPTX (5MB) file

$ 7.00

$ 7.00

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