Service Business Pricing Workbook | Hourly Rate, Job Cost Estimator (Excel, Google Sheets)

Still pricing jobs by gut feel? That guess is quietly costing you thousands a year.

Most contractors and freelancers set rates by copying competitors — and end up working full weeks to lose money after overhead and taxes.

THE SERVICE BUSINESS PRICING WORKBOOK turns pricing into a 10-minute system. Enter your numbers once. Quote with confidence forever.

WHAT'S INSIDE (6 linked tabs):

⭐ True Hourly Rate Calculator — your real floor rate after overhead, tax buffer & billable-hours reality check, with red/amber/green rate alert

⭐ Job Cost Estimator — 5 saved estimates; materials + labor + subs + margin → exact quote price, plus quote-vs-actual review

⭐ Margin ↔ Markup Converter — stop confusing the two (a 50% markup is only a 33% margin) + full reference table

⭐ Deposit & Milestone Planner — dated payment schedule + 3 copy-paste deposit clauses

⭐ Price Increase Toolkit — revenue-impact calculator + 3 ready-to-send letters + best-timing guide by trade

⭐ Competitor Rate Log — track market rates and see exactly where you stand

🎁 BONUS: 2-page "How to Price a Job in 10 Minutes" quick-start PDF

WHO IT'S FOR: Contractors, handymen, HVAC, plumbers, electricians, landscapers, cleaners, freelancers — any service business that quotes jobs.

FORMAT & DELIVERY:

✔ Instant digital download — Excel (.xlsx) + Google Sheets copy link

✔ Formulas locked so nothing breaks; gold cells show exactly where to type

✔ Works on desktop, tablet & phone (Sheets)

FAQ

Excel or Google Sheets? Both included — same workbook, your choice.

Do I need spreadsheet skills? No. Type in the gold cells; everything calculates itself.

Refunds? Digital items are non-refundable per Etsy policy — but message us with any issue and we'll make it right, fast.

Educational tool — not tax or legal advice.