Course curriculum

Module 1: Fundamentals Intro to Digital Marketing, Platforms Overview, Traffic Types, Understanding Audience Define niche, research competitors, create social accounts

Module 2: Content Creation Types of Content, Planning & Scheduling, Hooks & Captions, Tools, Repurposing Plan 1-week content, create 1 branded post

Module 3: Audience & Engagement Organic Growth, Engagement Techniques, SEO & Hashtags, Collaborations, Analytics, Advanced Growth Research hashtags, engage daily, test growth strategies

Module 4: Monetization Intro to Monetization, Affiliate Marketing, Digital Products, Services, Sales Funnels, Pricing Outline product/service, set price, sketch funnel

Module 5: AI for Marketing AI Content Creation, Automation & Funnels, AI Design, AI Services for Clients Create AI post, automate 1 email sequence

Module 6: Personal Branding Branding Power, Brand Identity, Consistency, Personality, Authority, Profile Optimization, Engagement, Content Strategy, Monetization, Advanced Tips Create brand guidelines, post stories, plan content

Module 7: Scaling & Passive Income Why Scaling Matters, Automating, Outsourcing, Multiple Income Streams, Funnels, Passive Income, Scaling Traffic, Growth Mindset Automate tasks, plan funnels, create 3-month growth plan

1

MODULE 1 - INTRODUCTION TO DIGITAL MARKETING
- LESSON 1 - What Digital Marketing Really Is
- LESSON 2 -How people make money online
- LESSON 3 - How you can choose a money- making path
- LESSON 4 - The soft-life Approach to Marketing
- LESSON 5 : The 3 Pillars of Digital Marketing
- LESSON 6 -Mini Action Plan- First Steps To Start Making Money Online
2

MODULE 2 - CONTENT THAT SELLS
- LESSON 1 - Types of Content That go Viral
- LESSON 2 : Faceless Content Strategies (With AI Tools)
- LESSON 3 - How To Create An Aesthetic Content Style
- LESSON 4 - Storytelling + Hooks That Make People Buy
- LESSON 5 - 50 Viral Hooks & Caption Ideas
- LESSON 6 - Repurposing Content For Multiple Platforms
3

MODULE 3 - TRAFFIC & GROWTH STRATEGY
- LESSON 1 - How Traffic Works and Why It Matters
- LESSON 2 - Growing Fast on TikTok, Instagram & Pinterest
- LESSON 3 - SEO + Hashtags
- LESSON 4 : Social Media Growth Strategies
- LESSON 5 :Building an Audience That TRUSTS You
- LESSON 6 - Turning Followers Into Traffic
4

MODULE 4 - MONETISATION (TURNING TRAFFIC INTO INCOME)
- LESSON 1 - The Monetisation Formula
- LESSON 2 - Digital Products
- LESSON 3 - Affiliate Marketing ( Beginner-friendly Income)
- LESSON 4 - Offering Services ( High-Ticket Skills)
- LESSON 5 - Building A Simple Sales Funnel (Begginer Version)
- LESSON 6 - Pricing & Posting Your Offers
5

MODULE 5 - USING AI TO MAKE MONEY FASTER
- LESSON 1 - AI For Content Creation
- LESSON 2 - AI For Automotive & Funnels
- LESSON 3- AI For Designing & Branding
- LESSON 4 - AI Services You Can Offer to Clients
6

MODULE 6 - BUILDING A STRONG PERSONAL BRAND
- LESSON 1 - Understanding The Power of Personal Branding
- LESSON 2 - Defining Your Brand Identity
- LESSON 3 - Consistency Across Platforms
- LESSON 4 - Show Your Personality and Value
- LESSON 5 - Building Authority and Credibility
- LESSON 6 - Optimizing Profiles for Maximum Impact
- LESSON 7 - Engagement & Community Building
7

MODULE 7 — SCALING, AUTOMATION, AND PASSIVE INCOME STREAMS
- LESSON 1 - Why Scaling and Automation Matters
- LESSON 2 - Automating Content & Marketing
- LESSON 3 - Outsourcing & Team Building
- LESSON 4 - Creating Multiple Income Streams
- LESSON 6 - Passive Income Strategies
- LESSON 8 - Long-Term Growth Mindset

DIGITAL MARKETING MASTERY COURSE

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Course curriculum