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SUMMARY.Never Get a “Real” Job How to Dump Your Boss, Build a Business and Not Go Broke By Scott Gerber

·         What’s in it for me? Hands-on advice for those striking out on their own.

·         Entrepreneurship isn’t easy, so it’s best to start out by preparing for the worst.

·         Making the most of what you have will get your start-up up and running.

·         A One-Paragraph Start-Up Plan is a living, lean and actionable business plan.

·         Five big questions can help you make the best decisions about partnering.

·         Entrepreneurs don’t have normal lifestyles – instead, they design their own.

·         A clean, simple website and the right approach to lunch can give you the entrepreneurial tools of a pro.

·         Effective marketing is targeted and encourages action.

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