🌟 The Be Kind Campaign

A movement to raise up kinder schools, more confident kids, and empowered educators.

Create a School Where Every Student Feels Safe, Seen, and Supported

The Be Kind Campaign is a simple, powerful program schools can start immediately, no extra staff, no complicated systems, just real change through daily kindness, connection, and social-emotional strength.

Perfect for:

• Elementary & middle schools

• Teachers, counselors, youth centers

• PTA leaders

• After-school mentors and youth programs

Impact:

• Fewer bullying incidents

• More empathy, inclusion & leadership

• Students who feel confident, connected, and safe

What Is the Be Kind Campaign?

A 4-week school initiative designed to strengthen emotional safety, belonging, and student leadership through:

✨ Weekly kindness themes

✨ Printable posters & action prompts

✨ Simple classroom activities

✨ Conversation starters for teachers

✨ A Kindness Challenge students LOVE

✨ A Kindness Wall to display wins

It's a done-for-you, plug-and-play program. Just download, print, and begin!

Why Schools Love It

1. Easy to launch

Every activity takes 5–10 minutes and fits naturally into a school day.

2. Designed by a bully-prevention coach

You bring expertise + compassion + real-world understanding.

3. Creates a culture shift fast

Students begin noticing, celebrating, and practicing kindness every day.

4. Supports social-emotional learning

Builds empathy, emotional regulation, confidence, and communication skills.

5. Helps teachers feel supported

You’re giving them ready-to-use tools that make them feel empowered, not overwhelmed.

What’s Included

🟢 The Be Kind Campaign Teacher Guide

Step-by-step instructions + weekly themes + classroom scripts.

🔵 Student Kindness Challenge Cards

Daily actions kids can check off.

🟢 Posters & Printables

• “Kindness Wall” Display

🔵 Connection/Idea Sheet

• Ideas and questions to engage students

🟢 Optional Add-Ons

• School-wide access

• Assembly talk (recorded)

• Bracelets to remind them of their worth

• Ongoing support from me

The Impact You Can Expect

💚 Fewer conflicts

💙 More connection

💚 Stronger class culture

💙 More confident, compassionate kids

💚 A school where kindness becomes normal, not random

💙 Kids who know their worth and value in, and out, of the classroom

Real transformation doesn’t have to be complicated. Small seeds of kindness grow into a culture shift.

Who Created the Kindness Campaign?

Hi! I'm Alyssa! Bully/suicide prevention specialist and advocate, children’s author, and youth mentor. I help schools and families create safer, more supportive environments where every child feels valued.

I believe that kindness isn’t an extra; it’s the foundation for learning, confidence, and healthy development. As someone who has been bullied, I bring an extra layer of understanding and empathy to this program.

Ready to Bring the Be Kind Campaign to Your School?

Choose Your Option:

⭐ Option 1: The DIY Start Kit ($27)

Perfect for teachers, homeschoolers, and youth groups.

Includes:

✔ Teacher Guide

✔ Posters + Printables

✔ Kindness Challenge Cards

✔ Certificate of completion

🌟 Option 2: School-Wide Implementation ($97)

Best for school-wide access, principals, counselors, and school teams.

Includes everything in the Start Kit PLUS:

✔ School license to distribute to all staff

✔ Assembly presentation (recorded)

✔ Staff meeting kickoff outline

✔ Bracelets for kids to remember their worth and value

✔ Bonus: On-going support from me