what is a digital product

In today’s digital age, the concept of products has expanded beyond physical goods. With the rapid advancements in technology, a new category of products has emerged: digital products.

What Is a Digital Product?

Digital products refer to intangible items that are delivered electronically, encompassing a wide range of offerings like music, software, and ebooks. Generally speaking, any item that can be saved in your computer, downloaded, and utilized digitally falls under the category of digital products. Some digital products such as memberships and online courses may or may not be able to be downloaded, but can be easily consumed digitally through web browsing.

Anyone with a computer and an internet connection can create and sell digital products. This opens up incredible opportunities for individuals to establish passive income streams online.

What Is the Difference Between Digital Products and Physical Products?

The fundamental distinction between digital and physical products lies in their form and mode of delivery. Physical products are tangible items that can be held, touched, and shipped physically to customers. Examples of physical products include clothing, electronics, books, and household items. On the other hand, digital products are intangible and exist in the form of files, software, or online content that can be accessed, downloaded, or streamed.

Digital products are typically delivered through online platforms, websites, or software applications. They are often accessible instantly or after a digital transaction takes place. Unlike physical products, which require manufacturing, inventory management, and shipping logistics, digital products can be replicated and distributed effortlessly without incurring additional production costs.

Benefits of Selling Digital Products

The rise of digital products has revolutionized the way businesses operate and has opened up new opportunities for entrepreneurs and content creators. Here are some key benefits of selling digital products:

  1. Low production costs: Creating digital products generally requires minimal upfront investment compared to physical products. With the right skills and tools, anyone can develop digital products, eliminating the need for large manufacturing or inventory expenses.
  2. Instant and automated delivery of products: Unlike physical products that require shipping or waiting for delivery, digital products can be accessed immediately after purchase. This instant access eliminates any delays and allows customers to enjoy the product right away. Whether you sell digital downloads like eBooks, music, or software, the convenience of instant access enhances the overall customer experience and satisfaction.
  3. Global accessibility: Digital products can be accessed and purchased by customers worldwide. This global reach allows creators to tap into a larger market and scale their businesses more rapidly.
  4. Ease of updates and revisions: Digital products can be easily updated or revised based on customer feedback or evolving market trends. This flexibility enables creators to continuously improve their products and provide better value to their customers.
  5. No physical storage limitations: Unlike physical products that require physical storage space, digital products can be stored on servers or cloud platforms. This eliminates the need for warehouses, reducing costs and environmental impact.
  6. High scalability: Once the digital products are created, they can be replicated and sold to an unlimited number of customers without additional effort or production costs.

Examples of Digital Products

Digital products encompass a wide range of offerings across various industries. Here are a few examples:

  • Ebooks and digital publications: Books, magazines, and other written content available in digital formats.
  • Software and mobile applications: Programs and applications designed to perform specific tasks or provide services on digital devices.
  • Online courses and educational content: Virtual learning materials, video tutorials, and online classes.
  • Digital artwork and graphic design resources: Digital illustrations, stock photos, templates, and graphic assets.
  • Music, podcasts, and audio files: Downloadable or streaming audio content, including songs, podcasts, audiobooks, and sound effects.
  • Virtual goods and in-app purchases: Digital items or upgrades within video games, virtual worlds, or mobile apps.
  • Subscription-based services: Access to exclusive digital content or ongoing services, such as streaming platforms, software subscriptions, or membership websites.

Several of the products mentioned above such as eBooks are categorized as “digital downloads” – a subset of digital products. Learn more about what is a digital download here.

Regardless of the specific products you choose to sell, selecting the appropriate ecommerce platform is crucial for the success of your digital product business. Fortunately, there are specialized platforms like Payhip that offer robust features tailored to the needs of digital product sellers.

Payhip provides a suite of powerful tools designed to help you build and expand your digital product business effectively. The best part is that Payhip is completely free, making it an ideal choice for aspiring entrepreneurs who are just embarking on their journey.

Learn More About Digital Products

If you’re keen on exploring more digital product ideas and the step-by-step guide on how to sell them online, check out our guide on 10 Profitable Digital Product Ideas + How to Sell Them.