{"id":769,"date":"2026-03-18T16:31:07","date_gmt":"2026-03-18T16:31:07","guid":{"rendered":"https:\/\/payhip.com\/hub\/?p=769"},"modified":"2026-04-01T19:25:31","modified_gmt":"2026-04-01T19:25:31","slug":"what-is-sendowl","status":"publish","type":"post","link":"https:\/\/payhip.com\/hub\/what-is-sendowl\/","title":{"rendered":"What is SendOwl?"},"content":{"rendered":"<p>SendOwl was founded by entrepreneur George Palmer in the UK in 2010. It was acquired in 2020 by Plotke, who raised money shortly afterwards, making this a venture-backed business. They successfully raised $4.5 million in funding from private investors, such as Stripe.&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/payhip.com\/hub\/what-is-sendowl\/#What_is_SendOwl\" >What is SendOwl?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/payhip.com\/hub\/what-is-sendowl\/#How_does_SendOwl_work\" >How does SendOwl work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/payhip.com\/hub\/what-is-sendowl\/#What_you_need_to_know_about_selling_on_SendOwl\" >What you need to know about selling on SendOwl<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/payhip.com\/hub\/what-is-sendowl\/#Is_SendOwl_the_best_platform_to_sell_products\" >Is SendOwl the best platform to sell products?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_SendOwl\"><\/span>What is SendOwl?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SendOwl is a headless ecommerce platform for selling digital products. You can sell digital downloads, subscriptions, bundles, courses, software, streaming, physical products, free products with a tip jar, and pre-orders.&nbsp;<\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_does_SendOwl_work\"><\/span>How does SendOwl work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SendOwl sellers first need to create a digital or physical product to sell. After they\u2019ve created their product, they can sign up for this platform and create their product listing. They\u2019ll need to upload the product photos, such as an ebook cover, and write a product description.&nbsp;<\/p>\n<p>Once the product is live on the site, sellers can start promoting it to drive sales. SendOwl does have a marketplace where you can promote your product. You can also run ads, create social media posts, and send email campaigns to promote your products on your SendOwl website.&nbsp;<\/p>\n<p>One thing to keep in mind is that this headless tool isn\u2019t a traditional website builder. You won\u2019t be building a website; instead, you\u2019re just creating the listing. It\u2019s simply a checkout tool you can add to your website, social media, and more.&nbsp;<\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_you_need_to_know_about_selling_on_SendOwl\"><\/span>What you need to know about selling on SendOwl<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you plan to sell on SendOwl, keep in mind that the checkout tool is quite pricey. Since you won\u2019t be building a website with it, you need to pay at least $39 per month. Also, many ecommerce beginners don\u2019t make any sales in the early days because they\u2019re only just learning how to market the product they\u2019ve created. This can lead you into debt, as you\u2019ll still be on the hook for the subscription, even without sales to fund the expense. You can find <a href=\"https:\/\/payhip.com\/sendowl-alternative\" target=\"_blank\" rel=\"noreferrer noopener\">SendOwl alternatives<\/a> that don\u2019t charge a monthly subscription.\u00a0<\/p>\n<p>The platform also feature gates services. For example, you can only make up $10,000 in sales on the lowest plan. You can also only have up to 5,000 orders on this plan. Overall, if you\u2019re planning on building a business for the long-term, you\u2019ll need to keep increasing your plan as your sales revenue grows.&nbsp;<\/p>\n<p>SendOwl isn\u2019t a great platform for high-volume selling. For example, their highest-tier plan is a business plan that costs $299 monthly. However, you can earn up to $200,000 under this plan. If you exceed that amount, there isn\u2019t a pricing plan available to you.&nbsp;<\/p>\n<p>SendOwl also requires an existing website, as it is merely a checkout tool. You\u2019re better off choosing a platform that lets you build a free website to make unlimited sales, such as Payhip. Having to pay for a website and this tool separately can increase your overall operating costs when more affordable options that offer an all-in-one solution are available.&nbsp;<\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_SendOwl_the_best_platform_to_sell_products\"><\/span>Is SendOwl the best platform to sell products?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>No, SendOwl isn\u2019t the best platform for selling digital products; Payhip is. Payhip offers a free, forever plan with no monthly subscription fees, only a 5% transaction fee per sale. Perfect for beginners, this no-code, user-friendly platform lets you build an online store in minutes. You can sell digital and physical products on the platform, such as courses, memberships, digital downloads, physical products, and coaching services. To start selling products online, <a href=\"https:\/\/payhip.com\/auth\/register\" target=\"_blank\" rel=\"noreferrer noopener\">sign up for free today<\/a>.\u00a0<\/p>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [{\n    \"@type\": \"Question\",\n    \"name\": \"What is SendOwl?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"SendOwl is a headless ecommerce platform for selling digital products. 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You won\u2019t be building a website; instead, you\u2019re just creating the listing. It\u2019s simply a checkout tool you can add to your website, social media, and more.\"\n    }\n  }]\n}\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SendOwl was founded by entrepreneur George Palmer in the UK in 2010. It was acquired in 2020 by Plotke, who raised money shortly afterwards, making this a venture-backed business. They successfully raised $4.5 million in funding from private investors, such as Stripe.&nbsp; What is SendOwl? SendOwl is a headless ecommerce platform for selling digital products. 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