How do you stand out from the crowd – not just in your industry but from the whole plethora of “content” that is being created in the world today?
Content marketing is the latest in business. In my opinion, it’s outstripping “social media” at a very quick pace.
So how do you stand out from the crowd – not just in your industry but from the whole plethora of “content” that is being created in the world today?
How to stand out from a crowd with content marketing
… our target audience is being bombarded by content on a daily basis — Instagram photos, links to blogs on Twitter, Facebook posts and inspirational messages. If we are going to use content marketing effectively, we need to BE SEEN!
To be honest, I’m taking the lazy way out today by actually using a form of content marketing – curation. And that means I am going to refer you to somebody else’s blog as they are saying the same thing as I want to tell you. Saves me time and energy and also provides you with another source of information to add to your content marketing arsenal.
Imagine numerous small streams of water that empty into a raging river. That’s how content marketing works. Each type of content you create represents a stream of targeted traffic.
~ Tara Geissinger
Without further ado: