Everyone knows subscription fees are the bread and butter of OnlyFans. But the real money? It’s in the extras. The top creators on the platform—yes, the ones pulling in six or seven figures—are stacking multiple income streams. Let’s break down exactly how they’re doing it (and how you can, too).
1. Creator Collabs & Brand Tie-Ins
Cross-promotion is the fastest way to blow up your fanbase. Collaborating with another creator lets you tap into their audience and gives your followers fresh, exciting content. Go even bigger by partnering with adult-friendly brands (think: sex toys, lingerie, or novelty items). Every shoutout or product placement can equal serious passive income when done right.
2. Multi-Tiered Subscriptions
Flat-rate subscriptions are fine—but top performers are maximizing profits with tiered access. Think of it like a video game: basic access, VIP mode, and god-tier exclusive content. This gives fans a chance to support you at whatever level they’re comfortable with… and trust me, some will happily pay more for VIP access and behind-the-scenes perks.
3. Flash Sales & Countdown Offers
Urgency sells. Period. Offering limited-time discounts or bundle deals—especially around holidays or milestones—gets people off the fence and into your subscriber list. Set a timer. Make it clear the deal won’t last. Watch the conversions roll in.
4. Pay-Per-View Power Moves
Subscription content is your baseline. PPV content? That’s your premium upsell. Exclusive videos, spicy behind-the-scenes drops, or custom scenes all work great here. Don’t be afraid to tease just enough in your feed to make the upsell irresistible.
5. Live Shows & Virtual Events
The most successful creators treat live streams like sold-out concerts. From steamy Q&As to full-on performance events, fans love the real-time interaction. You can even charge extra for VIP live access, replay bundles, or one-on-one meet-and-greet sessions.
6. Tipping Culture FTW
Tipping isn’t just extra cash—it’s part of your engagement strategy. Make it easy for fans to tip during live streams, after killer content drops, or as a “thank you” for fulfilling a request. Publicly celebrating big tippers (with their permission) keeps the generosity flowing.
7. Custom Content = Premium Pricing
Custom requests are personal, powerful, and profitable. Fans will pay a premium for tailored content that speaks directly to their desires. These personal touches build loyalty, deepen connection, and boost your brand’s perceived value.
8. Bundled Offers = Instant Value
Selling content in bundles not only increases perceived value but simplifies purchasing decisions for fans. Think: themed packs, monthly drops, or full-access passes with a discount. Bundles make fans feel like they’re getting a deal—while you increase your earnings per transaction.
9. Merch, Memorabilia & Physical Goods
Physical products are a game-changer. Whether it’s signed prints, worn items, or branded merch like stickers, shirts, or calendars—fans love having something tangible to hold. Set up a merch store or use platforms like Fansly’s integration tools to make selling physical goods seamless.
10. Build a Brand, Not Just a Page
The biggest earners aren’t just posting content—they’re building a character, a vibe, a world fans want to step into. Everything from your bio to your DMs should reflect that. When you give your fans a full experience, you become more than a subscription… you become a fantasy they’ll pay to return to again and again.
Coach Draven’s Final Thought:
Don’t try to implement everything at once. Start with 2-3 of these strategies and build from there. Monetization is a skill—once you dial in your unique voice and offerings, it becomes second nature. Want help mapping out your personal income strategy or content calendar? Reach out—I'm here to help creators level up and actually get paid.