When it comes to creating content you really want to make it as valuable and as action packed as possible.
This type of content is what is going to position you as an expert to your community.
Positioning yourself as an expert seems to be the most puzzling things to new entrepreneurs.
I remember when I first started marketing myself online I didn’t have a clue what it meant or what it took to position myself as an expert in my groups and to my community.
Once I realized what this meant and what I needed to do it was all uphill from there. 🙂
Today when I speak with members of my community and with my clients the first thing they say about creating content is “How do I create content that positions me as an expert?”
After some mindset talking and suggestions we go right into how to create high quality value packed content that has them showing up like an EXPERT!
The best content to start out consistently posting and sharing is “How To” content.
How to content and guides are GOLD when it comes to fast tracking your expert status with your community.
These types of post need to be soooo value packed that it really makes them say WOW!
Here are a few tips that will help you create really high quality content:
Research your topic.
Make sure you are creating content that is really what your ideal client wants and needs!
Brainstorm.
Set a timer for 10 mins and just brainstorm every single topic you can think of to write about and share with your audience. DON’T OVERTHINK JUST WRITE!
Create an outline.
Pick 3 or 4 of the topics that you brainstormed. Pick your favorite one out you top picks and create an outline of what you want to say about that topic.
Determine a format.
What type of content will you create for this topic? Blog? Social Media? Video? Audio? Paid? Free? Etc. etc
Give it structure!
Structure is everything. I am a firm believer of only writing about things that excites you but that doesn’t change the fact that you need to have a good structure for maximum engagement.
Structure is everything and having all the elements in place will really set you apart from others.
That’s it… 5 Easy Tips To Creating High Quality Content.
Now get out there and post it!
We are all waiting to hear from you so start sharing.
What’s your favorite type of content to create for your community?
Comment below and share your content tips with us
~Lacy Hodges
Online Business Coach & Strategist
Comments ()