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A Newer Vision

NUR was created at start of Covid in 2020, just as a fun and explorative exercise in design.


The works and brands shown were created by the founder of NUR, Sina Samimi Kia; in his attempt to combine various fields of interest, the initial release of NUR CHIC aimed to unite the world of apparel design with morphic fields and frequencies; a merger of the fields of fashion and health & wellness. While fields & frequencies are no longer offered here, a comprehensive book on this subject carrying links to the same fields as previously offered is available here.


Thank you for your interest and support.

Sina Samimi Kia, Founder