Hey digital Preneurs, Sheren's here from PreneursDiaries, I'm so glad you come across this post. In this lesson, we will discover all about the Digital Economy, and how it leads to huge impact on selling digital products based on your professional skills. and I'm so excited to share some valuable insights with you today.
You can watch the video session here.
So, what exactly is the digital economy, and how does it differ from the traditional economy?
Well, in simple terms, the digital economy refers to all economic activity that is driven by digital technologies and the Internet.
Unlike the traditional economy, which relies heavily on physical goods and real-life stores, the digital economy is characterized by the exchange of digital goods and services, conducted primarily through online platforms and digital channels.
Trends and opportunities in the digital world are slightly different too. One of the most significant trends we're seeing is the rise of niche markets. With the digital economy, it's easier than ever to identify and target specific audience segments with tailored digital products and services.
For example, companies are now able to create specialized online communities for enthusiasts of deeper hobbies and interests, such as vintage camera collectors, miniature train enthusiasts, and the most recognized interest on social media to this day, memes and binge-watch contents!!!
These niche markets, once overlooked, are now thriving thanks to the power of the digital economy, allowing businesses to connect with highly engaged audiences on a global scale.
One of the trend that's going on right now, is digital marketing. Nowadays, people know digital marketing, by means of selling courses that you don't have to create, earn 100% profits, and automate your store, to earn money.
But I'm here to tell you, digital marketing is definitely not about that!
The real reason of digital marketing is simply a strategies, and mindmap of how a business can promote themselves online to boost sales, right?
Business regularly create ads online. There's a reason for that. First it is much cheaper than traditional ones they could create new ads every single day and still get recognize, also with billions of people going digital now makes perfect ways to build your brand by online ads.
But instead, some of the creators are so successful in selling this what we called "Digital Marketing course" of course they are selling knowledge and experience, like I'm doing right now, but for free. they tend to combine a reselling and educational strategies into a very profitable business.
This is why MRR and PLR courses and products are so in demand when it has been shut slow market for the past 15 years!
And if you start brainstorm and mindmapping the same strategies like what me and others have been doing, you can blend into the market and earn sales.
What are the advantages of selling digital products?
One of the biggest advantages is scalability. Unlike physical products, digital products can be replicated and distributed infinitely at minimal cost.
There are cons for that if you don't plan your strategies, your own create digital products can be stolen or misuse. We will talk about it on legal and financial consideration lesson.
But perhaps the most significant advantage of selling digital products is the impact it can have on society. Digital products have the power to democratize access to knowledge, empower individuals, and create opportunities for economic advancement.
Selling digital products isn't just about making money—it's about making a difference. Whether you're a graphic designer, a writer, a programmer, a musician, a chefs, even a student trying to make an impact to the world!
there's a digital product waiting to be created that showcases your talents and provides value to society.
And that wraps up today's blog. I hope you found it informative and inspiring. In the next lesson we will talk about everything to find your perfect niche.
Thanks for reading, Remember, stay inspired and keep creating! Sheren here signing off, I'll see you in the next lesson.