What Is Product Placement? Product placement is the practice of featuring a branded product or service inside content such as a music video, short film, livestream, or digital series — in a way that appears organic and non-intrusive. It’s not a pop-...

If you're an independent artist, you’ve probably faced this dilemma: you have a bold vision for a music video but no budget. Studio expenses, gear rentals, crew costs, they all add up fast. Without a label, you’re asking yourself how to bring your p...

What is product placement, really? If you think it’s just a soda can in a movie scene or a name-drop in a podcast, you're only seeing the surface. Product placement means integrating a brand or product directly into your content in a way that f...