1. Digital Cards
Don't just think Christmas Cards for this one. Cards are needed year around and for all kinds of occasions. Happy Birthday cards, Mother's Day cards, Father's Day cards, condolences cards, congratulatory cards, graduation cards, etc. People love these because it allows them to print as many as they need for their mailing list instead of just what is usually sold in stores in packs of 10 cards. The can very easily be created in something like Canva or Kittl if you do not have a digital design background.
2. Digital Papers and Patterns
Crafters and journaling buyers are always on the lookout for new background papers they can snip and add to their projects. A common Etsy shop practice is bundle a few patterns in a specific theme so they can purchase a few that coordinate with each other. Creative Fabrica is a wonderful and affordable place to find commercial use designs and clipart to be used in your pattern designs and I would still create them in Kittl as it is extremely user-friendly even for someone like me with no digital design background.
3. Sewing/Crochet/Knitting/Embroidery Patterns
Sewing, crocheting, and knitting are becoming wildly popular again and if you are a master at one of these crafts you should definitely be selling your patterns if you are able to make them!
4. Wedding Invitations and Announcements
People get married every day, all day, every year. This types of designs in this category is endless because everyone always has a different theme and they constantly change from year to year. If I was creating in the category, Canva would be my go-to!
5. Website Design Templates
Maybe your career is in the field of some type of IT or software development (definitely not one of my strengths). Website templates are up and coming on Etsy with relatively low competition so now would be a good time to enter this market. I would also consider this a "high-ticket" digital item since most I've seen on Etsy seem to over the $100 dollar mark.
6. Printable Meal Planners
It seems a new diet or eating trend comes out every day and buyers continue to search for meal planners to simplify their busy lifestyles and shopping habits. Meal planners could even be created easily on a free platform like Google Docs, though if you wanted to make it a little more aesthetically pleasing, I would go with, you guessed it, Canva.
7. Fonts
This is something I've always wanted to learn to create, but alas the time to do everything is not there. :) Fonts do very well on Etsy and other great marketplaces like Creative Fabrica or Creative Market.
8. Real Estate Marketing Materials
In my keyword research searches on Erank and Everbee, my two most favorite Etsy keyword research tools, I've seen such a huge surge for phrases related to printable and digital marketing materials for real estate agents. These would also be very easy to create in Kittl!
9. E-Books
Do you have any type of knowledge or specialty others would like to learn about? Write an e-book about it! There are so many skills people overlook and don't believe people would pay to learn about and a quick search for e-books on Erank led to quite an interesting result, here are some of the top results:
credit repair ebook
jewelry ebook
wire crochet ebook
overcome anxiety ebook
recipe template ebook