Double-entry analysis system -DEAS- for comprehensive quality evaluation of websites: case study in the tourism sector

Abstract: A new analysis system for website quality evaluation is presented. It is characterized by its potential to interrelate and evaluate both technical and strategic aspects of a website. It has its origin in the premise that, although the technical aspects, which determine the website operability and functionality, have a great impact on its quality, they do not alone guarantee success. This approach differs from those commonly adopted by analysis systems for website quality evaluation, since most of them have been developed adopting a predominantly operational or functional approach.