How to Build a Website That Sells (Not Just Sits There)
Description:
A business website should help visitors understand your offer, trust your business and take the next step.
How to Build a Website That Sells (Not Just Sits There) is a practical guide for UK small-business
owners who want to improve a website without getting lost in technical jargon. Discover why many small-
business sites fail to convert, how to structure a stronger homepage, write customer-focused copy, place
effective calls to action and use testimonials, reviews and real photographs to build trust. The guide also
covers service and product pages, contact-page design, mobile-first thinking, deciding when to DIY or hire
a professional, and ongoing website maintenance. Work through the book one chapter at a time to make
focused improvements that help turn a passive online brochure into a more useful business asset. Written
by Dylan Brandon.
Tags/Keywords: Website Design, Website Conversion, Sales Copy, Call to Action, Small Business Website,
Mobile-First Design