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How to Build a Website That Sells (Not Just Sits There)

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Description:

A business website should help visitors understand your offer, trust your business and take the next step.

How to Build a Website That Sells (Not Just Sits There) is a practical guide for UK small-business

owners who want to improve a website without getting lost in technical jargon. Discover why many small-

business sites fail to convert, how to structure a stronger homepage, write customer-focused copy, place

effective calls to action and use testimonials, reviews and real photographs to build trust. The guide also

covers service and product pages, contact-page design, mobile-first thinking, deciding when to DIY or hire

a professional, and ongoing website maintenance. Work through the book one chapter at a time to make

focused improvements that help turn a passive online brochure into a more useful business asset. Written

by Dylan Brandon.

Tags/Keywords: Website Design, Website Conversion, Sales Copy, Call to Action, Small Business Website,

Mobile-First Design

You will get a PDF (171KB) file