2023 Terroir Noir Report: A Study of Black Wine Entrepreneurs

The 2023 Terroir Noir report reveals quotes from the dozens of in-depth interviews Dr. Bell conducted during 2020, along with post-pandemic, 2023 survey results identifying Black wine entrepreneur motivations, challenges, and perceptions of industry inclusion efforts -- or, lack thereof. Three key insight areas are illuminated as are meaningful actions that the wine industry, Black entrepreneurs and consumers/supporters of all backgrounds can take to push #BlackVinovators and their businesses forward.