Professional Image Profile

Every professional manages their image to some degree. The question is how consciously and how effectively. The Professional Image Profile explores two distinct dimensions of impression management at work: how you tend to present your competence and achievements, and how you present your warmth and cooperativeness. Understanding your profile across these two dimensions can help you reflect on the gap between how you come across and how you would like to, and what a more intentional approach to your professional image might make possible.

 Format: 10 scenario-based questions, completed online. Your personalised feedback report, which includes your combined profile interpretation and coaching questions, is delivered to your inbox on completion.

Time: Approximately 10 minutes.

This questionnaire is grounded in the agentic and communal bi-dimensional model of impression management, drawing on foundational social psychological research into how people manage self-presentation along two core dimensions, competence and status (agentic) versus warmth and affiliation (communal), as developed and applied in organisational settings by researchers including Rudman (1998) and Cuddy, Fiske and Glick (2008).

Upon purchase you will receive an invoice to download, and an email with instructions and a link to the questionnaire test site.