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• 1

  Module 1: Strategy, algorithms and purpose

  • Learning outcomes Free Preview
  • Webinar: Strategy, algorithms and purpose
• 2

  Module 2: Holism, general marketing, content marketing, content curation and platform choice

  • Learning outcomes
  • Webinar: Holism, general marketing, content marketing, content curation and platform choice
• 3

  Module 3: Focus on ​Facebook

  • Learning outcomes
  • Webinar: Focus on ​Facebook
• 4

  Module 4: ​Focus on Twitter (now X)

  • Learning outcomes
  • Webinar: Focus on Twitter (now X)
• 5

  Module 5: Focus on ​LinkedIn

  • Learning outcomes
  • Webinar: Focus on ​LinkedIn
• 6

  Module 6: Video, images and branding

  • Learning outcomes
  • Webinar: Video, images and branding
• 7

  Module 7: Management, scheduling and analytics

  • Learning outcomes
  • Webinar: Management, scheduling and analytics
• 8

  Access the course materials

  • Workbook: Social media strategy
  • Tip sheet: 13 Social Media Marketing Tips
  • Book: How to be Visible with Social Media
  • Booklet: 62 Weeks of Blooming Blogginess
  • Booklet: Conscious Language Resources
  • Booklet: Blog Post Blueprint
  • Booklet: What is a Sales Funnel and How Does it Work?
• 9

  Watch video tutorials

  • How to create 3D booklet covers with Boxshot Lite
  • How to create web page art with Canva
  • How to create marketing gifs with Giphy
  • How to compress videos with Handbrake
  • How to edit YouTube video captions in Word
  • How to turn vlogs into blogs using YouTube video captions
• 10

  Coupons and discounts

  • Save 10% on PerfectIt
  • Earn £20 when you buy Policy Bee insurance
• 11

  Music credits

  • Who composed the music