Luxury Listing Presentation Canva Template for Realtors, 24 Page Pre Listing Packet with CMA Pages
A 24-page, magazine-style Listing Presentation written for U.S. real estate agents — designed for the luxury market and ready to brand in minutes.
Win the listing before you say a word. This pre-listing presentation walks a homeowner through who you are, what their home is worth, and exactly how you will sell it — pricing strategy, comparative market analysis, marketing plan, photography and film, private network, showings and privacy, timeline and offers — presented the way a boutique brokerage would present it. Send it before the appointment, present from it at the kitchen table, and leave it behind.
WHAT'S INSIDE (24 pages, US Letter)
1. Cover — property address and owner name
2. A personal letter to the seller
3. Part One — About Your Agent
4. Meet your agent — bio, stats, specialties and credentials
5. Your team of specialists
6. What my clients say — three testimonial spaces
7. Recent sales — track record table
8. Part Two — Your Home & The Market
9. Property profile — facts and highlights
10. The market today — six key figures
11. Pricing strategy — priced right, high or low
12. Comparative market analysis — sold, active and expired worksheet
13. Suggested list price and estimated net proceeds
14. Part Three — The Marketing Plan
15. Preparing for market — six steps
16. Photography & film
17. Digital marketing — MLS, property website, targeted ads
18. Print & private network — including the quiet off-market option
19. Showings, privacy & security
20. Part Four — From Offer to Sold
21. Your selling timeline
22. When offers arrive — how offers are handled and negotiated
23. My commitment to you — service checklist, next steps and contact
24. Back cover with disclaimer
DESIGNED TO IMPRESS
Full-bleed photography, editorial serif typography and generous white space. Four section dividers and a photo on nearly every page — this is a presentation sellers keep on the coffee table.
MADE FOR U.S. AGENTS
Written around U.S. practice — MLS, attorneys and title companies, state multiple-offer rules. Every figure that changes over time is marked with * so you can confirm it for your state before use.
FULLY EDITABLE IN CANVA (FREE ACCOUNT WORKS)
- Replace every [bracket] with your name, brokerage, stats, phone, email and website
- Add your headshot, logo and testimonials
- Fill in the market figures, CMA and price range for each seller
- Swap any photo with your own listings or Canva's library
- Change colors and fonts to match your brand
- Download as PDF, print, or share a link with clients
HOW IT WORKS
1. Purchase and download the PDF
2. Open the Canva template link inside the PDF
3. The template copies to your Canva account — customize, export, done
WHAT YOU RECEIVE
- 1 PDF file with your Canva template link and quick-start instructions
- Instant download after purchase (no physical product shipped)
COMPLETE THE SET
Pair it with our Luxury Home Seller Guide, Luxury Home Buyer Guide and Luxury Pre-Construction Buyer Guide — same design, so your whole client library matches.
PLEASE NOTE
- You need a free Canva account (canva.com). No Canva Pro required.
- This is a digital product. No refunds on digital downloads, but if anything doesn't work, message me and I will fix it.
- Colors may vary slightly between screens and printers.
- For use by the purchasing agent or team. The template may not be resold, shared or redistributed.
- This presentation is general information for marketing use and is not legal, tax or financial advice. Please verify figures marked * for your state.
Questions? Send a message — happy to help.