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6 reviews

Start Your Pizza Business This Month — For Under $500 (Guide + Calculator + Checklist)

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$7.00
$7.00
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6 reviews

Start Your Pizza Business This Month — For Under $500 (Guide + Calculator + Checklist)


The exact system behind a viral wood-fired pizza pop-up. Gear list, pricing calculator, permit roadmap & launch checklist. Instant download. $7.


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You don't need a food truck. You need one Saturday.


You've made pizza that made people say "you should sell these."


Here's what nobody tells you: the distance between that compliment and your first paid pop-up isn't $40,000 and a trailer. It's $500, a plan, and three weekends of practice.


I built Tailgate Pizza off the back of a truck — twin wood-fired ovens, right off the tailgate. One video of that setup reached 330,000+ people, and the same question flooded in from every corner of the world:


"How do I start?"


This is the answer. Compressed, tested, and priced at less than two pizzas.


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What you get (instant download)


📘 The Guide (8 chapters) — The complete zero-to-first-event playbook:

- The exact $500 gear list that produces real 90-second Neapolitan pizza (plus the $1,500 and full-spectacle upgrade paths, so you never overbuy)

- Permits Without Panic — the agency decision tree and the 5-question phone script that turns inspectors into allies. Works in any county, any state, any country: it teaches you how to find your rules, not memorize mine

- Food cost math, pricing models, and the hour-by-hour day-of run sheet



📊 The Launch Calculator (Excel/Sheets-compatible) — Enter your local ingredient prices once and it does the rest: true cost per pizza, gear budget tracker, pricing verdicts ("healthy margin" or "raise your price"), and a profit projection for your first event — including how many events until your gear pays for itself. (Spoiler: usually two.)


✅ The Launch Checklist (printable PDF) — 40 checkboxes from "4 weeks out" to "48 hours after." Tape it to your prep box. Work top to bottom. Sell out.


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Who this is for


- The home pizza obsessive who's done practicing for free

- The side-hustler who wants a weekend business people line up for

- Anyone, anywhere, who wants to test food entrepreneurship before betting real money on it


Who it's NOT for


Anyone looking for a get-rich shortcut. The gear is the easy part. The reps are the business — this kit just makes sure every rep counts.


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Why $7?


Because this is the starter kit, not the empire kit. It exists to get you to your first revenue — and a customer who's sold out twice is who I built the full Tailgate Pizza Playbook for. Start here. Earn your way up.


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Common questions


Will this work outside the US? Yes. The gear, math, pricing, and content chapters are universal. The permits chapter teaches a *system* for finding your local rules — the same system I used, which transfers to any jurisdiction.


Do I need an expensive oven? No. The $500 build centers on an entry-level portable gas oven (new or used premium). Upgrade paths are included for when — not if — you sell out.


Is this instant? Yes. Files deliver immediately after checkout: 1 PDF guide, 1 Excel calculator, 1 printable checklist.


What if I've never sold food before? That's exactly who this is for. Chapter 1 assumes nothing except that your pizza is good.


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🔥 Three Saturdays from now, you could be handing someone a pizza they paid for.


[Download The $500 Pop-Up Weekend — $7]


From the truck that started it all. — Tailgate Pizza, tailgatepizza.menu


🍕 Want all 6 courses? Get the Everything Pizza! bundle for $39 with code BUNDLE10 → EVERYTHING PIZZA BUNDLE.

You will get the following files:
  • PDF (8KB)
  • PDF (25KB)
  • XLSX (16KB)

Customer Reviews

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Chef M.

Verified Buyer

Awesome download!

If you're even considering doing pizza for a living or just love to cook at home, this guy seriously knows his stuff! Love his setup and hoping to replicate it for my own events. But dude has really helped me improve my pizza making and recipe.
Shawn Hawkins - Tailgate Pizza

Anonymous

Verified Buyer

thanks for the help

Shawn Hawkins - Tailgate Pizza

Sean

Verified Buyer

Thank you!

Been itching to start a pop-up for years and this landed on my feed. Thankful for this information because I honestly didn't know where to start
Shawn Hawkins - Tailgate Pizza

Jeff

Verified Buyer

Great thanks

Shawn Hawkins - Tailgate Pizza

Hailey

Verified Buyer

EXACTLY WHAT I NEEDED!

Thank you Shawn!! This was exactly what I was looking for to get my pizza business off the ground! Can't wait to get the 90 second bake as well! Heck I may just get them all haha
Shawn Hawkins - Tailgate Pizza