Social Media Content ROI Dashboard | Excel Content Calendar

Find out which posts actually bring leads and revenue - not just likes.

An Excel social media content calendar and ROI dashboard: plan each post, record its results after publishing, and the dashboard shows reach, engagement rate, leads, revenue and revenue per post for each platform.

WHAT'S INCLUDED

• Content Calendar for 60 posts: publish date, platform, format, status, campaign, topic/hook, CTA, owner and URL

• Results per post: reach, engagements, clicks, leads and revenue

• Dashboard KPIs: posts published, total reach, engagement rate, leads, revenue and revenue per post

• Platform table for Instagram, TikTok, LinkedIn and YouTube: posts, reach, engagements, clicks, leads, revenue and revenue per post

• Quick-start notes and sample rows

BEST FOR

Creators, social media managers, agencies and small businesses who want to measure content by business results.

HOW IT WORKS

1. Plan each post in the Content Calendar.

2. Fill in the results after publishing.

3. Use the platform table to decide what to repeat, stop or improve.

FORMAT / DELIVERY

Microsoft Excel .xlsx file (no macros) - also opens in Google Sheets. Instant digital download, no physical item.

FAQ

What exactly do I get?

Excel social media ROI dashboard: 60-post content calendar tracking reach, engagement, clicks, leads, revenue and revenue per post.

What do I need to use it?

Any PDF reader and a home printer (colour or black-and-white).

How do I get it?

It is an instant digital download: right after payment you get the file on the page and by email. No physical item is shipped.

What if it is not right for me?

Contact me through my Payhip store within 30 days and I will refund you - no hard feelings.

I have a question

Use the contact link on my Payhip store page and I will help.