QUINN SIMPLIFIER

Competition costs money. Competition takes energy.

Don’t compete. Simplify and isolate yourself in a special place where you are the leader.

This technique was developed by a magazine editor to make articles easier to read. The premise: People absorb information best in 30 to 60 second segments…the length of most TV commercials.

The average length of a local TV news story is 41 seconds…about 103 words. Average length of today’s movie scenes is approximately 90 seconds…about 225 words.

Assumption: A Simplifier story length is under 300 words, something that can be read aloud in two minutes. This multi-slide report offers ideas for compressing information that can be presented in story form.

You will get a PPTX (12MB) file