HVAC Marketing Control Kit

Know where your marketing money goes and which channels generate actual jobs.

Running Google Ads, investing in SEO, or paying a marketing agency? The HVAC Marketing Control Kit helps you track your marketing spending and results in one easy-to-use Excel workbook.

Track Google Ads, Local Services Ads, Google Business Profile, organic SEO, Facebook, Instagram, TikTok, Nextdoor, and other marketing channels.

What's included:

• Executive marketing dashboard
• Advertising and SEO campaign tracking
• Separate paid and organic social media reporting
• Lead, booked job, and completed job tracking
• Cost-per-lead and cost-per-job calculations
• Revenue-to-marketing-spend reporting
• Marketing agency performance scorecard
• Example data and setup instructions

Built for small HVAC business owners who want clearer marketing reports without another monthly software subscription.

One-time purchase: $59

Excel workbook included. Enter your own marketing results to use the dashboard. No live advertising-account connections or automatic data imports are included.