The Client Acquisition Playbook

Stop boosting posts and hoping for the best.

The Client Acquisition Playbook is a step-by-step implementation guide that walks you through the exact system I use to turn proven content into a Meta ad campaign designed to generate leads and paying clients.

This is not an advanced Meta Ads course, and it’s not 100 pages of theory. It’s for the business owner who already has an offer and is ready to understand how to actually put money behind their content strategically.

Inside the playbook, you’ll learn:

• How to prepare your offer before spending money on ads

• How to identify content worth putting ad spend behind

• My two-ad strategy for testing education vs. proof/results

• How to choose your campaign objective

• How to set up your audience, budget and creative

• My starting budget and testing method

• What numbers actually matter once your ad is running

• How to troubleshoot clicks, leads and sales

• How to follow up with leads after they come in

• When to leave an ad alone, when to pivot and when to scale

• My CEO Pre-Launch Checklist before you hit publish

This playbook was built to be USED. Open it while you’re setting up your campaign and implement it as you go.

LAUNCH SPECIAL: $17

Regular Price: $27

Digital download. All sales are final.

That description stays faithful to what’s actually in your playbook. 

🎁 INCLUDED FREE: Meta Ads Quick-Start Bonus Pack. Pre-launch checklist, 5-day ad tracker, troubleshooting cheat sheet + budget & results worksheet.