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CLEP playbook to implement Multi Channel Outreach

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Transform your B2B outreach with a proven, systematic approach that generates consistent, high-quality leads across four powerful channels.


This comprehensive Miro playbook delivers the exact framework, tools, and workflows used by successful B2B companies to scale their lead generation from scattered efforts to a coordinated, high-converting machine.


Built around the proven CLEP framework (Content, LinkedIn, Email, Phone Calls), this playbook eliminates guesswork and provides actionable strategies you can implement immediately.


What You Get:

🎯 Complete Framework Overview

  • Visual breakdown of the 4-channel CLEP strategy
  • Clear channel prioritization and integration methods
  • Step-by-step implementation roadmap

⚙️ Curated Tech Stack Guide

  • 20+ vetted tools across lead generation, cold email, automation, and content creation
  • Specific recommendations for each channel (Apollo, Instantly.ai, Dripify, Claude AI, and more)
  • Cost-effective alternatives for different budget levels

📋 Detailed Workflow Mapping

  • Complete visual process from lead identification to conversion
  • Decision trees for different prospect responses
  • Automation triggers and manual touchpoints clearly defined

💡 Expert Implementation Notes

  • Critical setup requirements (DKIM, SPF, domain configuration)
  • Anti-detection strategies for LinkedIn automation
  • Content repurposing techniques using AI tools
  • Lead magnet strategies that build trust and capture high-intent prospects


Key Problems This Solves:

  1. Channel Isolation: Most companies treat outreach channels separately, missing powerful synergy opportunities
  2. Tool Overwhelm: With hundreds of sales tools available, choosing the right stack wastes time and money
  3. Scaling Challenges: Manual outreach doesn't scale; automated outreach often gets banned or ignored
  4. Low Conversion Rates: Without proper sequencing and positioning, even good leads don't convert


Why This Framework Works:

Unlike traditional single-channel approaches, the CLEP framework creates a multiplicative effect where each channel amplifies the others.


Content builds authority, LinkedIn creates personal connections, email provides scalable reach, and phone calls close high-intent prospects.


The magic happens in the integration, prospects touched by multiple channels convert at significantly higher rates.


Perfect for:

  • B2B SaaS companies scaling outbound efforts
  • Marketing agencies building systematic lead generation
  • Sales teams transitioning from ad-hoc to systematic outreach
  • Entrepreneurs launching B2B service businesses


This isn't just another lead generation guide—it's a complete operational playbook with the exact tools, sequences, and workflows that turn lead generation from an expensive experiment into a predictable revenue engine.


Get immediate access to the framework that's helping B2B companies generate consistent, qualified leads while avoiding the common pitfalls that waste time, money, and damage sender reputation.



Includes downloadable Miro board, tool recommendations with pricing, and step-by-step implementation checklists.

You will get a PDF (33KB) file