Generate high-quality qualified leads via inbound marketing
Get those leads interested in your Business
Overview
This course I have designed for anyone who wants to generate high-quality leads that convert into high-paying customers for your business. The course I have structured around things I have done from my experiences and the knowledge I have. Here you will be able to apply the principles and strategies to generate leads inbound. I cannot guarantee 5X or 7X or 10X results but for sure you will see a ton of leads if just follow, learn, and apply learnings that are relevant to your industry.
In this Inbound Marketing course, I will teach you what is inbound marketing, important concepts, benefits, techniques, and how you can grow your business, make revenue, and generate high-quality qualified leads.
Requirements:
No prior knowledge is necessary. This course starts with the basics before diving into more advanced tips and strategies.
The main requirement is a willingness to commit to the process and put in the work. This course outlines the steps, but it’s up to you to take action and do what it takes to make it a success and apply what you have learned.
Who will Learn:
Inbound Marketing Professionals
Students interested in learning Marketing or taking it as a career.
Lead/Demand Gen Professionals
CEO/Founders/Entrepreneurs wanting to grow business
Freelance Lead/Demand Gen Prof.
Freelancer Revenue Generation Prof.
Sales Prof. interested in generating leads inbound
Course Content Structure
Module 1: Fundamentals: Understanding the Basics
- What does Inbound Mean?
- What is Inbound Marketing?
- Inbound Methodology
- Fundamentals of Inbound Business
Module 2: Funnel Vs Flywheel
- What is a Funnel
- What is a Flywheel
- Combining Funnels and Flywheels
- What funnels are there in a Flywheel
Module 3: Setting Goals & Objectives
- Why do you need to set business goals ?
- How to choose a goal that aligns with what you do, your purpose
- Short term vs Long term Goals?
Module 4: Creation of Buyer Personas
- What are Buyer Personas
- Why are they important?
- How do they help in inbound journey
Module 5: Developing the Buyer's Journey for your Business
- Understanding what is the Buyer's journey?
- How to create the buyer's journey?
Choose a pricing plan
Siddanth Adiga
A BE & MBA and a Techno-Marketing professional with more than 9.3 years of Marketing experience along with growth consulting & has experience working with companies like Zoho, HackerEarth, JioHaptik, and more. He has handled marketing for the companies he has worked with roles as Head of Marketing or Sr.Marketing Manager. You can connect with him on LinkedIn.