The ABA Playbook
How a song becomes a record, session by session
Every play in this book runs in TruSync, the engine of the ABA Media Platform: our virtual media production studio.
You can buy the plays.
The skills are earned in the studio.
The ABA Playbook is the whole ABA production process.
The complete virtual studio process is written down. Every milestone from the first conversation to the final deliverable:
- what happens in each session
- who is in the room
- what "done" really means before the next task opens
You already mix. This is how a working studio runs a production, from the first conversation to the final deliverable, so you can run it in your own room.
It also shows how a production is priced: you never pay for what hasn't been delivered.
What's inside:
→ The nine milestones and the paths that connect them, with a checkpoint at the end of any task: stop there and you leave through Milestone 8 with a usable mix of everything you've paid for, whatever happens
→ The frame every TruSync milestone shares: the definition of success in the client's view set at Milestone 0
→ Checks and balances for quality, and three signatures (Client, Producer and the ABA Engineer)
→ Pre-sales: how a song is priced, and the Golden Bridge options before your first session
→ Who is in the room: the client's team and the ABA team
→ How talent is defined, and how each performance's Performance Credit is recorded
→ How the Session Billing Time clock bills each task
First edition.
Every new edition is free to you.
Buy the book. Try it yourself. Then see how we run it in TruSync. Our first conversation is free.
Your $200 counts toward Milestone 0, so starting a production is only $34 more.
The Playbook PDF is delivered the moment you buy.
A full 14-day refund.
If the Playbook isn't what you expected, write to brad@abamediaplatform.com within 14 days.
- Tell us what you expected that it didn't deliver.
- Let us help you get the production you were after.
- Or a full refund of your payment.
Your choice. Your answers help us improve the Playbook for the next reader.