The Young Entrepreneur Launch Lab

Young Entrepreneur Launch Lab

Ages 11–13 • 58 pages • Printable Digital PDF

Turn “I have an idea!” into “Here’s my plan!”

Join Ernie and the Penny Hollow crew for a practical introduction to entrepreneurship. This guided course and workbook helps young learners explore customer needs, develop an offer, understand costs, choose prices, and present a thoughtful business plan.

Through fictional businesses, worked examples, and hands-on planning activities, students learn why making sales and making a profit are different—and why honesty, preparation, and customer care matter.

What’s included:

• Ten learning modules covering the journey from idea to business pitch.
• Customer research and product or service planning activities.
• Startup cost, pricing, revenue, profit, and cash-flow exercises.
• Detailed fictional business case studies with worked solutions.
• Marketing, business-plan, and pitch templates.
• A final entrepreneurship project and assessment.
• Answer keys, glossary, skill tracker, action plan, and completion certificate.

No real business launch, purchases, or sales are required.

Digital download only. No physical item will be shipped. Print the pages or use a PDF annotation tool.

Includes use by one household OR one purchasing educator’s current classroom of up to 35 learners. Resale, public uploading, and redistribution outside that group are prohibited.