The Offer Builder Prompt: Turn Your Skills Into a Clear, Priced Offer
The Offer Builder Prompt
You have the skills. You have the experience. You have proof you can help people.
So why are you still charging $50 for work worth $5,000?
Most people stuck at low prices don't have a skill problem. They have an offer problem, a vague promise, a weak mechanism, no clear buyer, and a price pulled out of thin air. You can't fix that by "raising your prices." You have to rebuild the offer from the ground up.
That's what this prompt does.
WHAT YOU GET
A single, self-contained AI prompt you paste into Claude, ChatGPT, or Gemini. (I recommend Claude.) It runs an 8-stage interview that turns your real experience into a complete, defensible, high-ticket digital offer.
No course. No coaching calls. No 90-day program. Just the thinking tool that does the work in a single guided session.
At checkout you get a start sheet and a license key. Sign in at members.wrightideasshop.com with that key and download the current version any time. New release, same login. Included with your members login:
- The Offer Builder Prompt (.txt file; copy, paste, run)
- Quick Start PDF (get running in 60 seconds)
- The Offer Builder Guide (NEW: 6-page PDF with my take on using it, plus Claude Projects and Gemini Gems setup)
- Works with any modern AI (Claude recommended, ChatGPT, Gemini, or other LLM)
THE 8 STAGES
1. Background Discovery: Every skill, role, and lived experience that could fuel an offer.
2. Skill Extraction: Your top sellable skills, rated STRONG / MODERATE / UNPROVEN.
3. Audience Discovery: The one specific person who would pay a premium for this.
4. Market Validation: Real buyers or imagined market? The prompt won't let you skip this.
5. Offer Architecture: Promise, mechanism, format, deliverables, and timeline.
6. Pricing: Entry, target, and stretch prices with defensible rationale.
7. Objection Stress Test: Why your offer could fail, ranked with mitigation plans.
8. Final Offer Thesis: Complete written document + honest verdict on whether it's ready to build.
By the end, you have a working thesis you can validate with real buyers, not a fantasy you'll abandon in three weeks.
WHO THIS IS FOR
- Coaches and consultants stuck under $500 engagements
- Freelancers and 1099 workers ready to productize their skills
- Side hustlers moving from gig work into their own small business
- Creators and knowledge workers who want to sell an offer, not trade hours
- Service providers who know they're underpriced but don't know how to restructure
If you're a complete beginner with no skills, no experience, and no proof of anything, this isn't for you. The prompt builds offers from real material. It won't invent credibility you don't have.
WHAT MAKES THIS DIFFERENT
Most "high-ticket offer" prompts floating around do two things wrong: they anchor you to a price before doing the work, and they predict outcomes they can't deliver on.
This one doesn't. The rules are built in:
- No price anchoring. Pricing comes in Stage 6, informed by the previous five stages.
- No outcome predictions. The prompt explicitly refuses to tell you how much money you'll make.
- No skipping. If you try to jump ahead, it sends you back.
- No flattery. If your offer idea is weak, it says so. That's the most valuable feature.
The output is a thesis you can test, not a prophecy.
HOW IT WORKS
- Open Claude (recommended), ChatGPT, or Gemini
- Start a new conversation
- Paste the full prompt
- Answer questions one at a time through all 8 stages (60-120 minutes)
- Walk away with a complete offer document and an honest verdict
WHAT THIS IS NOT
Not a guarantee. Not a done-for-you service. Not magic. Not a shortcut around doing the thinking.
This is a structured interview that forces you to answer the questions most people avoid.
PRICING
One price, $19, and every future update to the prompt is included free. If the offer you build with this pays for itself ten times over, come back and tell me.
Need help? Write to support@wrightideasshop.com.
License: © 2026 Dave Wright, Wright Ideas. Your purchase is licensed to you for personal use. Please do not resell, share, or post the files. Each copy carries a support code, so if you ever need help, quote it and I can find your order fast.
ABOUT WRIGHT IDEAS
Wright Ideas helps people move from W2 to side hustle to 1099 to small business. I build each tool here out of my own work.
More tools: linktr.ee/WrightIdeas