Searching for International Business Opportunities in a Risky World - BECH 2024

The whitepaper reviews the various go-to-market approaches and urges the reader to consider the virtual and remote options that considerably reduce investment requirements and risk.

When this approach is impossible, the whitepaper recommends identifying and prioritising the markets where investments in localisation and infrastructure represent the lowest possible risk. Using these criteria, Northern Europe deserves consideration.

The whitepaper finally estimates the relative demand capacity for B2B information technology and related services worldwide. This estimation is called "The BECH Index."