SME Launcher – Digital Business Dashboard for Entrepreneurs

Empower Your Business with the SME Launcher

The SME Launcher is an all-in-one digital dashboard solution designed specifically for small and medium-sized enterprises (SMEs), business coaches, and consultants. Built using Google Looker Studio and integrated with customizable Excel templates, this tool gives you a 360° view of your business performance at a glance.

✅ Key Features:

• 📊 Smart Dashboard: Real-time business overview via interactive Looker Studio reports
• 📁 Custom Excel Templates: Pre-formatted for sales, expenses, customer tracking, and KPIs
• 🧠 Strategic Tools: Includes SWOT analysis, business model canvas prompts, and goal tracking
• 🔒 Secure & Cloud-Based: Built on Google Workspace – access anywhere, anytime
• 💼 Designed for Coaches & Startups: Plug-and-play model for quick adoption by your mentees or clients

🎯 Who Is It For?

• SME Owners in early or growth stages
• Business development consultants and trainers
• NGO project leads supporting MSMEs
• Coaches/mentors under SIYB, WIDU, or ILO programs
• Youth and women-led enterprises in Kenya and Africa

📦 What You Get:

• SME Launcher Dashboard (Looker Studio Access)
• Editable Excel Workbook (Custom data entry forms + automation logic)
• PDF User Manual (Setup and usage guide)
• Lifetime access and future updates
• [Optional] 1-on-1 onboarding session (Add-on at checkout)

💵 Pricing Strategy

Option 1: Base Product Tier

• KES 2,500 (≈ USD 20)
• Includes:
• Access to Looker Studio dashboard
• Excel toolkit download
• PDF manual

Option 2: Premium Bundle

• KES 4,000 (≈ USD 32)
• Includes:
• All Base Tier items
• 1 onboarding session (30 min)
• Custom branding of Excel sheet

Option 3: Consultant/Coach License

• KES 7,000 (≈ USD 55)
• Includes:
• Use the tool with up to 10 mentees/clients
• Editable templates for replication
• Priority updates + branding support

🔁 Delivery Format

• Instant digital download (Excel + PDF)
• Google Looker Studio access via shared link (after purchase)