The Cappuccino Program with Ally A. Izumi
6 coaching sessions for social media professionals who are ready to operate at a higher level.
What we cover across 6 sessions:
Session 1: Where You Are Now We audit your current setup. Your clients, your rates, your workflow, your gaps. Before we talk about where you want to go, we get clear on what's actually happening right now.
Session 2: Building Real Strategy Content calendars are not strategy. In this session, we work through how to build a proper social media strategy for a client from the ground up. Audience, objective, platform logic, content direction, and how it all connects.
Session 3: Pricing, Packaging, and Positioning Most social media managers undercharge because they're not sure what they're really selling. We work through how to package your services, price with confidence, and position yourself so the right clients find you.
Session 4: Client Management Done Right How you communicate determines how long clients stay. We cover onboarding, expectation setting, handling scope creep, delivering feedback, and keeping client relationships professional without losing yourself.
Session 5: Finding Better Clients Cold outreach, referrals, personal brand, inbound through content. We build a realistic business development plan for your specific situation and practice the conversations you'll actually need to have.
Session 6: Your Next 90 Days We close with a clear, personal action plan. Not a list of goals. A concrete set of next steps tied to where you are and what you said you wanted to achieve.
Who this coaching program is for
You already know how to manage social media. You've had clients, you've posted content, you've figured out the basics on your own.
But at some point, doing the work and building a real practice start to feel like two different things. You want sharper strategy skills. Better clients. A clearer sense of what you're worth. A way to stop winging it and start operating with intention.
That's what the Cappuccino Program is for.
This is not a beginner course. There are no walkthroughs of what Instagram is or how to open Canva.
This is a six-session coaching program built for social media managers and marketing professionals who already have their feet on the ground and want to move faster, smarter, and with more confidence.
This is for you if:
You've been working in social media for at least six months and want to go deeper, not just wider. You're freelancing or planning to, and you want to build something that actually holds. You have clients but you're not sure you're pricing yourself correctly. You know how to create content but struggle to build a real strategy behind it. You want someone to look at your work and tell you the honest truth about what to fix.
This is not for you if:
You're brand new to social media and looking for a step-by-step introduction. The free SMM course and the beginner kits in the shop are the right starting point for that.
Before Your Session...
Please fill out the form below to help guide your coaching session.
Let's Have a Coffee Date
Book Your Coaching Session Here!
☕ Latte (Custom Advice - Per session · Book as needed)
PHP899
For professionals who have a specific question, challenge, or situation they want to work through in a single focused session. No package required.
The only coaching program you need to build, grow, and thrive as a social media manager.
This hands-on, results-driven coaching program is designed for anyone looking to start or scale their career in social media management. Whether you're a total beginner or someone who wants to refine their skills and attract high-paying clients, this program gives you everything you need—without the fluff.
What You’ll Gain:
✅ Step-by-Step Guidance – Learn the fundamentals, from social media strategy to content creation.
✅ Real-World Application – Work on actual content plans, client strategies, and marketing techniques.
✅ Personalized Coaching – Get direct feedback on your work, strategy, and client approach.
✅ Business Growth Support – Learn how to package your services, price confidently, and attract clients.
✅ Time-Saving Resources – Access done-for-you templates, checklists, and workflows to streamline your process.
This isn’t just another course—it’s a mentorship designed to help you take action, gain confidence, and build a profitable career in social media.
📌 Ready to turn your passion for social media into a career? Let’s get started.
The only coaching program you need to build, grow, and thrive as a social media manager.
This hands-on, results-driven coaching program is designed for anyone looking to start or scale their career in social media management. Whether you're a total beginner or someone who wants to refine their skills and attract high-paying clients, this program gives you everything you need—without the fluff.
What You’ll Gain:
✅ Step-by-Step Guidance – Learn the fundamentals, from social media strategy to content creation.
✅ Real-World Application – Work on actual content plans, client strategies, and marketing techniques.
✅ Personalized Coaching – Get direct feedback on your work, strategy, and client approach.
✅ Business Growth Support – Learn how to package your services, price confidently, and attract clients.
✅ Time-Saving Resources – Access done-for-you templates, checklists, and workflows to streamline your process.
This isn’t just another course—it’s a mentorship designed to help you take action, gain confidence, and build a profitable career in social media.
📌 Ready to turn your passion for social media into a career? Let’s get started.
☕ Cappuccino (The Package--6 FIXED Sessions)
PHP5,000
The Cappuccino Program is a structured, six-session coaching experience designed to take you from social media beginner to confident professional. This isn’t just theory—you’ll learn by doing, using industry-standard tools, working through real-world scenarios, and practicing client interactions.
📌 Session Breakdown: What You’ll Learn
1️⃣ The Basics & A Day in the Life of a Social Media Manager
2️⃣ Practical Training on Essential SMM Tools
3️⃣ Deep Dive: Social Media Strategy & Content Planning
4️⃣ Positioning Yourself & Attracting Clients
5️⃣ Mock Client Call & Content Strategy Assignment
6️⃣ Final Session: Closing & Next Steps
📌 Session Breakdown: What You’ll Learn
1️⃣ The Basics & A Day in the Life of a Social Media Manager
- What a social media manager actually does daily
- Key responsibilities & workflows
- The tools we use to stay efficient
- Understanding the industry & different career paths
2️⃣ Practical Training on Essential SMM Tools
- Hands-on walkthrough of Canva (content design)
- Using CapCut for short-form video editing
- ChatGPT for content ideation & scripting
- Managing work with Notion & Google Sheets
3️⃣ Deep Dive: Social Media Strategy & Content Planning
- Creating a social media strategy from scratch
- Market & competitor research techniques
- Editorial calendar & content calendar setup
- Writing persuasive captions & effective copywriting
- 🎁 Bonus: Free access to Lou’s Notion Template for SMMs
4️⃣ Positioning Yourself & Attracting Clients
- Building a portfolio that stands out
- Creating a client presentation deck for discovery calls
- Structuring the onboarding process for new clients
- Crafting strong outreach messages (DMs & email templates)
5️⃣ Mock Client Call & Content Strategy Assignment
- Roleplay a realistic client discovery call
- Developing a custom content strategy & content plan
- Homework: Apply what you’ve learned and present a strategy
6️⃣ Final Session: Closing & Next Steps
- Personalized next steps & career guidance
- Advice on landing first (or better) clients
- How to stay in contact & continue growing
📌 Ready to take the first step? Book your session today! 🚀
Frequently Asked Questions
If I'm not happy with my purchase can I get a refund?
Please in get contact at any time if you're not satisfied with your coaching. We do our best to ensure all clients are happy and need to determine on a case-by-case basis the eligibility of refunds.
How does appointment scheduling work?
When you've completed purchasing you'll be able to login to your coaching account and can find out the next steps required to book a time for your appointment from there.
Is it possible to buy coaching more than once?
For sure! You simply need to purchase coaching again and will be able to get access to another set of coaching sessions.