Planning Your Book Launch

Planning Your Book Launch

A practical workbook for authors who want to plan a book launch that is clear, manageable, and suited to both the book and the author.

This resource has been designed to help authors think through their launch options calmly and realistically. It covers online launches, in-person launches, and blended approaches, helping authors decide what suits them best and prepare properly before publication day.

Inside, you will find guidance on:

• understanding what a book launch really is
• choosing the kind of launch that fits your book and your confidence
• preparing the practical details before launch day
• managing launch week and building on momentum afterwards

This workbook is ideal for:

• new authors
• self-publishing authors
• writers preparing to introduce their book to readers for the first time

Created by Russell-Alexander Publishing, this resource is part of our growing Author Resources range, developed to support writers through the writing, publishing, and marketing process.

Digital download only.

No physical product will be shipped.