The Listing Advantage

Stop waiting for the phone to ring. Start building a business that lasts.

Whether you’re brand new, licence in hand, or a few years in and working harder than ever for too few results, The Listing Advantage shows you how successful agents win listings, keep them coming, and stay positive through every kind of market.

Written for Canadian agents and grounded in more than 40 years of real estate experience, it combines proven, practical methods with the mindset habits that keep you going on the hard days.

What you’ll learn

• A daily routine and “Power Hour” that keep your pipeline full

• How to prospect within Canada’s Do Not Call and anti-spam rules

• How to turn your sphere of influence into steady referrals

• Niche markets: downsizers, estates, new-home buyers, relocation and condos

• Listing presentations, pricing conversations and handling objections

• How to win listings without cutting your commission

• Turning buyers and past clients into lifelong listings

• Meditation, affirmations and habits for a positive, resilient mindset

What’s included

• The complete 152-page manual (PDF, full colour)

• 15 practical chapters, each ending with clear action steps

• 20+ word-for-word scripts

• A week-by-week 90-day action plan

• A recommended reading list, glossary and index

About the author

Gary Wade is a REALTOR® and Associate Broker with more than 40 years in real estate. His career spans both resale homes and many years as an Area Manager for new-home builders, giving him a rare view of how buyers think and how sellers decide.

Instant download. After purchase, you’ll receive your files right away by download and by email.

Questions or bulk pricing for brokerages and boards? Email thelistingadvantage@gmail.com.

This book shares general business strategies and is not legal or regulatory advice. It was written with the assistance of AI tools, with content directed, reviewed and approved by the author.