The Coach's Content Journal

The Coach's Content Journal

You didn't start a coaching business so you could spend most of your week staring at a blank screen, wondering what on earth to post.

You're here to coach, connect and make a difference. The marketing bit? That's the part that gets shoved to the bottom of the list — or handed to ChatGPT, which gives you something that sounds like everyone and no one.

This journal is the antidote to that.

It's a 90-day content planner that gives you one prompt a day, Monday to Friday, with space to think, draft and plan where each post is going. No content churn, posting treadmill and definitely no sounding like a robot. Just a quiet bit of structure that helps you show up consistently — as yourself.

What's inside

Thirteen themed weeks that build, step by step, from "who are you" all the way through to confidently making your offer.

Each week gives you five prompts, room to draft your thoughts, a tick box for once you've posted, and a two-minute reflection to help you learn what your people actually respond to. There's also a bank of extra prompts for when you fancy a change, and a few guiding principles to keep you anchored along the way.

How it works

You can print it and write by hand, or type straight into it on your screen — it's a fillable PDF, so it works whichever way you prefer. Make a coffee, open it up, and write the way you'd explain things to a client sitting across from you. That's the voice people connect with.

Who it's for

Coaches and consultants who know they should be showing up online but find the whole thing a bit gross and uncomfortable. If you've ever thought "I just don't know what to say" — this was made for you.

Ninety days from now, you won't just have a habit. You'll have a body of content that sounds unmistakably like you, and a much clearer sense of exactly who you're for.

Delivered as an instant digital download (PDF). Print it, fill it in on screen, or both — it's yours to keep.