2025 Global marketing & commercial need report

Executive Summary

This report provides a panoramic and data-driven view of global commercial growth demand in 2025, built from extensive analysis of stakeholder behaviour, unmet needs, and trending search patterns across 59 countries worldwide. While initial analysis spanned a broad global scope, the report progressively narrows focus—driven by data—onto 10 regions showing the most pronounced signals of commercial transformation and market readiness.

The Global Landscape of Commercial Need

Every business, across every region, is undergoing transformation. This report reveals a global surge in demand for support across three interconnected strategic areas

The data exposes common commercial pain points shared across continents: the struggle for growth, scale, lead generation, brand visibility, and market positioning. These are not abstract challenges—they are real-world, daily commercial barriers that millions of business stakeholders are actively searching for solutions to overcome

As the global economy navigates rapid transformation, one dominant pattern emerges across regions, sectors, and business sizes. Buy the full 60 page report now