​Amazon FBA Success

Marketing is one of the most crucial aspects of any business ultimately the very best product in the world still won't sell if no one knows about it with Amazon you have a ready made distribution platform connecting you to billions of people and now you need to think about how those people will find the items you are peddling and one aspect of this is to consider and understand your buyer persona so what is a buyer persona what am I talking about here essentially the buyer persona is the persona of your ideal customer this is a portrait if you will of the kind of person who is most perfectly suited to the products that you want to sell try and write a biography for this person as though you were defining a character for a book you were about to write how old are they what gender what is their average income what do they do in their spare time are they married do they have kids where are they located what is their political leanings all of these things can help you get a better idea of precisely who this person is and that will then help immensely when it comes to marketing.