Small Business Enquiry Response Kit

Customers ask the same questions again and again: how much, when can you come, where are you, how do I pay, what if I need to cancel. This kit gives you ready-to-edit replies so you can answer quickly and consistently without starting from a blank screen. It includes 20 FAQ reply templates and 10 follow-up templates for the moments small businesses often miss, such as a quote with no reply, a missed call, and asking for a review. Every template uses simple [placeholders], so you can make it your own in minutes. A lead-tracking spreadsheet helps you log each enquiry and see who needs a follow-up. It works for trades, cleaners, salons, clinics and other service businesses, on any channel: text, WhatsApp, email or social DMs.

What's inside

PDF (4 pages): 1-page quick guide, 20 FAQ reply templates, 10 follow-up templates

Lead tracker spreadsheet (.xlsx with status dropdown, plus .csv): date, name, channel, enquiry, quoted, status, follow-up date, outcome

Instant digital download (ZIP)

Honest notes

Templates are a starting point. Edit them to match your real prices and policies.

No results are guaranteed. This kit saves you writing time; it doesn't bring you customers by itself.

Not legal advice. Check that your cancellation and deposit wording fits your local rules.